Imagine earning a million dollars a year when fifty dollars a week was considered a good wage. Sounds impossible, right? Yet, that’s exactly what Charles Schwab achieved in 1921. At just thirty-eight, he was handpicked by Andrew Carnegie to lead the newly formed United States Steel Company. Later, Schwab took the then-struggling Bethlehem Steel Company and turned it into one of the most profitable companies in America.

But what made Schwab so extraordinary? Was he a genius? Did he have unparalleled knowledge of steel manufacturing? Surprisingly, the answer is no. Schwab himself admitted that many of his employees knew more about steel than he did. So, what was his secret?
Charles Schwab’s real talent lay in his ability to deal with people. His secret to success, as he revealed, was simple yet profound: the ability to arouse enthusiasm through appreciation and encouragement.
Schwab’s approach was revolutionary. “I consider my ability to arouse enthusiasm among my people,” he said, “the greatest asset I possess, and the way to develop the best that is in a person is by appreciation and encouragement.”
Think about it. How often do we fall into the trap of criticism? We’re quick to point out mistakes but slow to recognize achievements. Schwab flipped this narrative. He believed that nothing kills ambition faster than criticism from superiors. Instead, he made it his mission to praise generously and criticize sparingly. If he liked something, he would be lavish in his praise.
This isn’t just about making people feel good; it’s about unlocking their potential. Schwab noted, “I have yet to find the person, however great or exalted their station, who did not do better work and put forth greater effort under a spirit of approval than they would ever do under a spirit of criticism.”
This principle isn’t just for business leaders; it’s for everyone. Whether you’re a parent, a teacher, a friend, or a colleague, the power of appreciation can transform lives. Imagine the impact of recognizing and encouraging the efforts of those around you. It can boost morale, foster loyalty, and inspire greatness.

This post is inspired by the book, “How to Win Friends and Influence People” by Dale Carnegie. This book is your definitive guide to becoming the most likable, persuasive, and influential person in any room. Get your copy here!
Let’s challenge ourselves to embrace Schwab’s philosophy. The next time you see someone doing something right, acknowledge it. Praise them openly and sincerely. Create an environment where appreciation and encouragement thrive. In doing so, you’ll not only uplift others but also enrich your own life.
Charles Schwab’s legacy teaches us a timeless lesson: Appreciation isn’t just a nicety; it’s a powerful tool for personal and professional growth. So, let’s start today. Let’s be generous with our praise and see how it transforms the world around us.
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